Parkside, a leading manufacturer of flexible packaging solutions, has revealed a new-look website and the launch of its ‘Sustainable 7’ packaging portfolio.
The Sustainable 7 refers to the seven pillars of sustainability that uphold Parkside’s approach to packaging design and development. These pillars represent the different options brands and retailers have in designing sustainable packaging and the unique value that Parkside brings as a supply partner being able to overcome any sustainable packaging challenge.
The portfolio launch and new website both come as the flexible packaging specialist significantly expands its global reach following the appointment of Paula Birch to the position of Managing Director Asia and Paul McKeown as Group Sales Director.
Explaining the decision to develop the new website alongside the Sustainable 7 portfolio, Julia O’Loughlin, Marketing Manager at Parkside, said “This is one of the most exciting periods in our history as we significantly evolve our brand messaging around the world. We have upgraded our website to ensure we can best amplify that messaging and help our customers get the information they need.”
The new site showcases the full breadth and depth of Parkside’s expertise, with several pages dedicated to different pack materials and formats.
“At Parkside, we recognise that there is no single answer to designing sustainable packaging – it depends on a number of factors around the product to be packed, the supply chain requirements, and importantly, the environmental objectives of the brand or retailer. With our new Sustainable 7 portfolio, we are showcasing the range of opportunities available to our customers to achieve their ESG goals and demonstrating our creativity and expertise in being uniquely able to meet their needs.”
The Sustainable 7 flexible packaging portfolio includes:
- Reduce – flexible packaging solutions that use post-consumer recycled content and / or are light weighted to limit virgin material use
- Remove –plastic free flexible packaging designs, delivering first to market solutions
- Recycle – a range of recyclable flexible packaging designs using monopolymers
- Renew – packs that incorporate renewable, ISCC-accredited plant-based content
- Waste reduction – flexible packaging formats that reduce food waste
- Reuse – reusable flexible packaging solutions
- Carbon footprint – packs designed to reduce CO2 emissions throughout the product supply chain
O’Loughlin added: “Whether our customers are seeking paper packaging, compostable solutions or the latest flexible packaging technology across a wide range of applications, our new website is easy to use and full of useful information to help them fulfill their packaging objectives.”
To discover the latest Parkside flexible packaging solutions, please visit the new website at www.parksideflex.com.